Content of the coaching
In the coaching, you will learn about the basics of filming, such as setting and cropping an image in a socially optimized way, utilising natural light when shooting with a smartphone, and how to edit efficiently and consistently.
We learned from shooting a selling social media video, what is the significance of the soundscape and music. We will get acquainted with the basics of editing, for example, how to keep interest in social media video, look at the optimization of video length and various editing applications and their benefits.
We will also learn about the tools used in filming, how to strengthen the company's brand image, the effects of "viral phenomena", and the possibilities of influencer marketing.
Coach
Photographer Toni Eskelinen
"Hobbies and passion for the wide-ranging and ever-changing field of content production keep
I'm on the cutting edge all the time. For me as a visual person, it is interesting to follow and study
constantly, in what ways brand images are created. I believe that I have so much to offer in Lapland
to the tourist field in the field of social media."
-Toni-
The coaching is organized by the NOSTEtta employer image and well-being at work project.
Enrolment
By 2.11.2022 here